Our Corporate Mission

Promote and develop visitor experiences for our community’s economic and social prosperity. 

Our Corporation

The Chattanooga Tourism Co. is a non-profit 501(c)4 responsible for promoting tourism in the Chattanooga area.

Our Organizational 2025 Vision 

Be the most competitive and innovative destination organization in the nation. 

Our Partner Promise

Champion tourism-related economic opportunities for our community

Our Values


Visitors Economic Impact

This information was compiled by the Tennessee Department of Tourist Development from 2019 data.

  • Total Annual Visitors: 15.6 Million
  • Direct Visitor Spending: $1.1 Billion
  • Tourism Jobs In Hamilton County: 30,500
  • Tax Saved: Each Household Pays $660 Less In Local And State Taxes
  • Taxes Created: $90 Million In State And Local Sales Taxes
  • Portion For Our Schools: $12.5 Million 

Made Possible By

Our business partners, especially the Hamilton County Commissioners and Mayor, ongoing investment in improving our community’s economic and social prosperity through tourism. 

Want to stay updated on what's happening at the Chattanooga Tourism Co.? Subscribe to the Chattanooga Tourism Update.